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Trends

Technology unobtrusively integrated with our life

There are too many technologies in our life, we use it too often and it can be tiring. Moreover, the...

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Trends

Expect that in the future you will be talking to your devices much more often

The topic of conversational interfaces, i.e. communication with the surrounding technology, appeared...

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Trends

No waste vs. brands that “sit” on the tons of their own products – 3 scenarios for the future.

According to the data from the BBC, the Burberry brand in 2017 destroyed unsold clothes, perfumes and...

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Trends

Everyone wants to be popular online. Some even pay for it “, about why the term “influencer” is broken

Although in the marketing context the word influencer (literally a person having a strong influence on...

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Trends

Innovation Lions 2018: full shortlist + all case studies

Every year in June, the advertising industry directs its eyes to the French Riviera, because in Cannes...

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Trends

Amy Webb on trends: “do a good job of listening”

Amy Webb a futurist, author and professor. She is a professor of strategic foresight at the...

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Trends

Rented future: a subscription model vs. ownership

In the frenzy associated with the recent Super Bowl finals and campaigns that are at the forefront, it...

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Trends

Seamless experience shops: the future of retail or the vision of unemployment?

The futuristic Amazon Go project has long been in the sphere of "moonshots" ideas. This fully-automated,...

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Trends

Gender equality in advertising: more women needed

When preparing for a presentation on the changes taking place in the field of digital marketing, I came...

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Trends

Transmit 24/7 from your private life

In April last year on my blog I published the text „The future will be live-streamed„. In this text...

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Trends

Brandless.com – a shop selling all products for $3 and without a logo, but with a great mission and quality

According to the PLMA's 2016 study sales value of products from own brands only in the United States...

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Trends

SXSW 2017: Key topics and conclusions

After reviewing dozens (!) pages of notes, I finally summarized SXSW'17. It’s always pretty tough for...

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Trends

Super Bowl LI – The Most Notable Trends

Time flies – that’s what came to my mind when I started writing this text. It seemed to me that I...

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Trends

Clive Thompson: Our Ancestors Learned How To Memorize More, We Have To Learn How To Forget

Adam Przeździęk: I would like to ask you first about blogosphere because it is important to people...

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Trends

James Wallman: “Mass Production And Mass Consumption Cause Mass Depression”

Have you ever thought about the essence of possession, buying and following new stuff? I have, pretty...

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Trends

Free WiFi in exchange for clean air in the city.

How much in common have clean air in cities with free Wi-Fi in public places? Theoretically not much,...

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Trends

Internet Trends 2016 Report By Mary Meeker – What Is Worth Paying Attention To?

Reports by Mary Meeker, a well-known analyst from Kleiner Perkins Caufield&Byers, probably does not...

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Trends

Lions Innovation 2016: full shortlist (videos)

On the French Côte d'Azur this year's edition of Cannes Lions festival lasts in a full swing. As every...

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Trends

‘Data Is The New Oil’ : My Walk In The Cognitive House – A Place Filled With Cognitive Technology

While looking through topics scheduled for publication on the blog, I noticed that I missed one very...

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Trends

When a good idea falls into the chasm of bad execution 

In one of his last podcasts Between Worlds futurist Mike Walsh talked to Henry Mason, head of Trendwatching.com....

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